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Scarlett Johansson: Don't Be the Face of Occupation!

by Ramah Kudaimi, Membership & Outreach Coordinator
January 21st, 2014

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Urge Oxfam Global Ambassador to End Support for SodaStream 

On January 10, 2014, occupation profiteer SodaStream announced that Hollywood actress Scarlett Johansson had become their first-ever Global Brand Ambassador. Her first act in her role will be starring in SodaStream's Super Bowl ad, which will be aired during the game's fourth quarter on February 2. 

Scarlett happens to be an Oxfam Global Ambassador, a role that includes a responsibility to "push forward the fight against poverty and injustice." 

Sign our petition to Scarlett: Don't Be the Face of Occupation!

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SodaStream manufactures and distributes home carbonating devices and flavorings for soft drinks. The company’s main production site is in an illegal West Bank settlement, where the company conceals the fact that its products are manufactured in a settlement by using "Made in Israel" labels. As an Israeli settlement manufacturer, it exploits Palestinian land, labor, and resources.  

In announcing her decision to team up with SodaStream, Scarlett explained how this product helps her not feel guilty because she loves the taste of carbonated water but hates the waste of bottles. Click here to let Scarlett know occupation is not green! By choosing to locate its factory in an Israeli settlement, SodaStream is actively supporting Israel's military occupation of the West Bank, including the environmental destruction this occupation has brought to Palestinian lands.  

The Super Bowl is in less than two weeks so we need you to take action now to send the message that shilling for occupation profiteers in unacceptable. 

Let's make a touchdown for BDS!