Home   »  Our Work  »  Boycott & Divestment Campaigns  »  Occupation is Not Green: Boycott ...  »  SodaStream Take Action  »  2013 Days of Action

This Holiday Season: Boycott SodaStream!

The 2013 Boycott SodaStream Days of Action have concluded! Check out our roundup: 
61 actions in 51 cities spanning 17 states, 6 countries, and 3 continents!


Friday, November 29 marks the International Day of Solidarity with the Palestinian People as well as Black Friday, the biggest shopping day of the year. Cyber Monday is December 2 and Tuesday, December 10 is Human Rights Day

Your group can pick the most comfortable and appropriate day to take action ANY day(s) between November 29 and December 10. This period is when SodaStream traditionally amps up its promotional efforts as holiday shopping goes into full swing. Your activities and reports can unfold, one after another, during this exciting period!


Member groups in more than twenty U.S. cities are already planning to take part, as well as activists in Canada, France, Italy, the United Kingdom, and Australia! Click Join an Action below to see a complete list of participating cities.

Nothing planned yet in your city? Click Plan an Action below to bring the Day of Action to your city too!


The primary corporate focus of the Days of Action in the U.S. will be Target
. For more than a year, Palestine solidarity organizations have been challenging Target and other vendors asking them to stop selling SodaStream products, which are produced in an illegal Israeli settlement through the exploitation of Palestinian land, labor, and resources. In September, Friends of Sabeel - North America sent a letter (see below) to the CEO of Target, outlining these grievances. Other faith communities from the Interfaith Boycott Coalition have signed on in support.

Does your group prefer to focus your Boycott SodaStream action on another corporate target? Thatís fine too!

Here are some actions that you can take as well as resources to help you plan. We'll be adding new resources and planned actions as they unfold! 

Tell Target: Boycott SodaStream!
Send an email to Target's CEO.
See Pictures and Watch Videos
Pictures, videos, and resources on our Tumblr of all the actions that took place!
Social Media and Online Actions
Check out Twitter, Facebook, and other culture jamming opportunities.
RSVP on Facebook
Share information about your actions with others on the Days of Action Event Page.
Join an Action
See if something is being planned in your city.
Sign Interfaith Boycott Coalition Petition
More than 8,000 petition signatures were delivered to Target headquarters by activists in Minnesota on December 3, 2013.
SodaStream 14: Join Corporate CEOs Letter Campaign
On September 27, Friends of Sabeel- North America sent letters to the CEOs of 14 major companies that sell SodaStream devices, asking them to discontinue them. Your group can send letters too.

Promo Video
Watch and share this video made by member group JVP-DC Metro.
Promo Video in French
From group EuroPalestine.
Target #MyKindOfHoliday Graphic
Post online and use in your actions.
Boycott SodaStream Graphic
Post online and use in your actions.
Sample Letter to Store
Customize this sample letter to store managers from the UK Palestine Solidarity Campaign.
Sample Flyer
Here is one of many great quarter-page flyers to educate shoppers about SodaStream.
Sample Actions
Get inspired by other member group actions targeting SodaStream.
Campaign Developments
Visit and Like the "Burst the Bubble" Facebook page to follow recent developments on SodaStream worldwide.
Holiday Carols
Download these Boycott SodaStream-themed parodies to carol outside Target.
About SodaStream
Learn the facts about this occupation profiteer.